Giving is so entrenched in Hilton Worldwide’s DNA that it sees no need for a corporate responsibility department.

Hilton Worldwide got rid of their Corporate Responsibility Department about five years ago. But it’s not because they don’t believe in it. Rather, it’s now “entrenched in the organisation’s DNA, and makes up the fibre of what we do here”, says Martin Rinck, president (Asia-Pacific) of Hilton Worldwide.

The American hospitality group, started in 1919 by Conrad Hilton, is one of about 60 founding members of the Company of Good initiative, which was launched by the National Volunteer and Philanthropy Centre (NVPC) earlier this year. . . .

To read the full article about this Company of Good, visit http://www.businesstimes.com.s…