closing on 31 Dec

Intern, Giving Week (Marketing & Outreach)

Marketing & Advocacy

Internship

Team Information

Giving Week is a movement that celebrates the spirit of giving – where individuals, leaders, businesses and non profit organisations give and share their Time, Talent, Treasure and Voice to support any cause they are passionate about, in all ways big and small, to help us become a City of Good. Giving Week is to giving, what Valentine’s Day is to love.

By Apr/May 2020, the Giving Week team will finalise the budget, KPIs, campaign/engagement strategy, and start outreach to partners. Concurrently, we will also kickstart campaign brief to creative/media agency to run integrated marketing campaign (website, digital, social media, content marketing, print, out-of-home, other marketing collaterals etc) to increase awareness for Giving Week, and encourage/garner public’s participation.

As the movement grows, NVPC hopes that Giving gets embedded in our DNA and becomes part of our culture. It becomes our way of life, that we are inspired to give, even without being reminded to.

Project

The interns will help to create content and creative materials (visuals, videos, collaterals) for the purpose of partnership acquisition and onboarding, as well as for branding and publicity.

They will also assist in outreach to prospective partners (partner engagement), join in pitching sessions, help to account manage these partners (including the creative/media agency, vendors and media owners when necessary) and support in the planning and running of events (e.g. launch event, The Good Hubs etc).

After the main campaign ends, the interns would need to support in garnering content for post-campaign coverage, collation of results from partners and be involved in post-campaign evaluation.

Learning Opportunities

The interns will get a chance to work on a national-level campaign, gain exposure and the opportunities to interact with multiple organisations/stakeholders from various sectors and experience project management.

He/She will acquire better knowledge through the following skills:

  • The opportunity to work on and shape a national campaign and hone skills in the full spectrum of marketing
  • Content creation, design skills and writing
  • Event organisation and logistics management
  • Stakeholder management and communication skills through liaising and building relationships with partners
  • Exposure to the various stakeholders ranging from corporates, NPOs to government/community partners
  • Pitching and presentation opportunities with prospective partners and media owners
  • Working with external parties – gain confidence in handling beyond people within the organization
  • Working with other teams in NVPC – understanding the dynamics of an organisation and how to be an effective team player
  • Project management skills

Responsibilities

Partner Engagement

  • Assist in outreach to prospective partners (corporates and non-profits)
  • Assist in developing pitch decks to prospective partners by identifying and brainstorming ideas on the value gain, and how they can be a part of Giving Week
  • Preparation of outreach decks for prospective partners
  • Account manage partners and follow-ups on onboarding form

Marketing & Events

  • Support in the creation of marketing collaterals
  • Assist to manage media owners, agencies and vendors
  • Support in the planning and running of events (e.g. launch event, The Good Hubs etc)
  • Support in creating content that facilitate partner activities and help create anticipation towards Giving Week
  • Post-campaign support in garnering content for post-campaign coverage, collation of results from partners, and be involved in post-campaign evaluation
  • General support of Giving Week campaign
  • Supporting teams in other NVPC giving initiatives when required

Requirements

  • Diploma or Degree in Business / Marketing
  • Digital creative design capabilities or willingness to learn
  • Good organisation and coordination capabilities
  • Good interpersonal skills
  • Strong written and verbal proficiency in English
  • Able to confidently liaise with stakeholders

Application Procedure

Interested applicants are invited to send their updated resume via career@nvpc.org.sg. We regret that only shortlisted applicants will be notified.

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